Hi, I’m Sylvia! I’m a results-driven marketing professional with a passion for building high-impact campaigns and optimizing operations to drive growth. Proficient in creating engaging content—webinars, whitepapers, case studies, and sales enablement materials—that boost lead conversion rates.

Experienced in streamlining processes, managing budgets and vendor relationships, and leveraging marketing technologies to improve efficiency and ROI. Strong background in SEO, content strategy, and data-driven marketing execution.

Early years

I graduated from the University of New Hampshire with a BA in Journalism. I’m from the North Shore but now live with my husband and adorable mini boxers outside of Boston.

Becoming the writer

I never knew I wanted to be a journalist until my junior year of high school. I wrote a story about being adopted and the adoption process as a whole. The story was published in my town paper. The feedback from the town was shocking. Until that story, I never knew how important the power of the written word was.

Since college, I’ve switched my attention from journalism to marketing.

And I love it.