Queen of Content
I’m extremely passionate about creating content no matter the type, including webinars, whitepapers, case studies, sales enablement, video scripts, articles or blog posts.
I have done it all.
One of the aspects I enjoy most about content marketing is seeing how my content helps readers. My previous positions have allowed me to create content to educate buyers, help entrepreneurs and teach young professionals. It’s exciting to see a piece of content go viral and intriguing to understand why another piece may not.
Career Highlights
- Created the content strategy for GrabCAD’s blog, leading to a 102% increase in organic traffic.
- Implemented marketing and promotion tactics which led to 36% growth in total social media engagement.
- Created the content strategy for Grasshopper.com Resources section, leading to a 98% increase in organic traffic.
- Led the coordination with web development, product marketing and design teams to optimize existing marketing pages to increase performance. Optimizations led to an increase in keyword rankings by 35%.
- Recruited and coordinated well-known industry professionals to create thought leadership content, including videos and webinars.